Portfolio: Shrugged Collective

Portfolio: Shrugged Collective

Client Profile: Mike Bledsoe and Doug Larson, CEO & COO of Shrugged Collective.

Shrugged Collective is a network of fitness, health and performance shows that help people achieve their physical and mental health goals.

Client Goals: Shrugged Collective was created by the creator of Barbell Shrugged – #1 rated fitness and nutrition podcast, providing training programs for athletes and education for strength and conditioning coaches.

The creators of Barbell Shrugged set to expand from one show to a collection of shows, hence the name Shrugged Collective. They wanted a strong, simple, and fast website that can host a number of shows, while giving each show its own brand look and feel, where all can be accessed through one URL.